100 Years of Advancing Destinations

What Twitter can teach you about marketing — and no, you don't have to tweet

Thursday, January 30, 2014

<img src="http://www.multibriefs.com/briefs/img/exclusive_content.png" border="0" align="left" hspace="5" vspace="5"> Marketing efforts can flourish when organizations understand their customers' backstories. Creating "customer narratives" will help you better tailor your marketing messages, improving how customers react to your efforts and ultimately increasing sales.