100 Years of Advancing Destinations

Webinar: The Inspiration Cycle: How User-Generated Content Helps DMOs Connect Authentically and Drive Bookings

Date: June 29, 2016, 2:00pm

For consumers, user-generated content (UGC) is a vital part of each step of the travel experience—from discovering new destinations and researching options to comparing accommodations, booking the trip, and sharing photos or recommendations afterwards.

In this webinar, we’ll examine why UGC is so powerful for DMOs, strategies for curating the best content, and best practices for incorporating UGC into marketing touchpoints throughout the inspiration cycle.

Registration is complimentary so sign up today! Can't make that time? Don't worry, we're recording the webinar so sign up anyways to ensure you receive a copy of the recording!

Presented by


Peter Cassidy, Founder & Chief Product Officer, Stackla

Stackla is the only content marketing platform that puts user-generated content at the heart of brand marketing. 

More than 500 global brands, agencies, media companies, and nonprofits use Stackla to curate and publish the best content from across the social web. 

Founded in Sydney in 2012, Stackla's team has expanded to 60 with offices in San Francisco, Austin, Singapore, London, Sydney and Melbourne.