100 Years of Advancing Destinations

Unlocking the power of social media: A conversation with Rob Higgins

Thursday, September 26, 2013

The Tampa Bay Sports Commission is one of a handful of destination marketing organizations that are helping pioneer the use of social media and digital tools to further their message and goal of generating room nights for their community. Executive Director Rob Higgins, was kind enough to sit down with us and chat about some of the recent success he and his team have seen.