100 Years of Advancing Destinations

Tourism PR, development meet to promote destinations

Friday, July 17, 2015

It was once rare that destination marketing organizations and economic development organizations would engage in anything aside from polite conversation. Recent research confirming the value of “place branding,” however, indicates those tides of ambivalence are changing into a sea of campaign and collaboration among DMOs and EDOs joining forces from the city level to a national scale.

Link: 
http://multibriefs.com/ViewLink.php?i=55a930c657423