Economic Significance

Industry Resources

DMAI partners with key industry organizations to promote the value that face-to-face meetings bring to organizations, communities, and the greater economy. 

Economic Significance of Meetings to the US Economy

Economic Significance to the EconomyThe Convention Industry Council has released a new study: The  Economic Significance of Meetings to the U.S. Economy.  With DMAI as a Managing Partner, this new study reveals that the U.S. meetings industry:
  • directly supports 1.78 million jobs
  • accounts for a US$115 billion share of US GDP 
  • contributes US$280 billion in spending to US economy annually
  • produces US$66.8 billion in labor income
  • generates US$28 billion in federal, state and local tax revenue

Conducted by PwC US, it is an update to the first study of the size and scope of its kind from 2009, quantifying the economic contributions made by the 1.83 million meetings, trade shows, conventions, congresses, incentive events and other meetings that take place across the country in 2012. 

Study Resources:

The full report is available to purchase on CIC's website. To purchase*, go to the following log-in screen.

*CIC website users will need to log in to their account (or create an account). Once logged in click on My Account -> Shopping Cart -> Publications. The electronic download is made available at the end of the purchase process.

FACE TIME. It Matters.

Face Time: It MattersA grassroots industry effort, "FACE TIME. It Matters." encourages meetings and events industry organizations to roll out the logo, theme and related marketing tools on their websites, in trade and consumer advertising, and at meetings, shows and events.  The campaign is based on the findings of a recent national survey of corporate and association meeting planners, showing that live meetings build relationships, save time and money, as well as create jobs and power the economy.

DMAI will be utilizing the Face Time message to promote the irreplaceable benefits of human interaction and relationship building that is only be realized through face-to-face meetings. Learn more.

Meetings Mean Business

Meetings Mean BusinessLaunched to explain the value of meetings, events and performance incentive travel bring to businesses and our economy, DMAI encourages all DMOs to support the campaign. With a unique opportunity to influence US national legislators at the local level, DMO efforts help protect the jobs of hardworking individuals and the communities that depend on meetings and events.

Learn more and access the campaign tool kit.