100 Years of Advancing Destinations

Three travel brands innovating in crowdsourced marketing

Thursday, November 5, 2015

Crowdsourcing has proven to be one of the most disruptive business models of the modern age. In travel, the most notable examples are TripAdvisor and Airbnb, whose business models are built on user-generated resources. The traditional travel sector has woken up to the value of crowdsourced marketing, too.