100 Years of Advancing Destinations

San Diego debuts new, old marketing campaign

Thursday, February 12, 2015

In an update of its longstanding "happiness is calling" ad campaign, beaches, bays and pools are prominently featured, but in a new twist designed to appeal to a younger crowd, downtown nightlife, hip restaurants and urban scenes are also spotlighted.

Link: 
http://multibriefs.com/ViewLink.php?i=54dce717e934e