100 Years of Advancing Destinations

Rethinking destination marketing in the age of better data and Airbnb

Thursday, April 28, 2016

Don Welsh, the new CEO for DMAI, coming over from Choose Chicago; Paul Ouimet, the architect of DestinationNEXT; and Anja Loetscher, director of the Geneva Convention & Visitors Bureau, shared their views on the value of the DestinationNEXT platform as the cornerstone of DMAI moving into the future.