<img src="http://www.multibriefs.com/briefs/img/exclusive_content.png" border="0" align="left" hspace="5" vspace="5"> There's no question that your targets' attention is your most precious commodity. You are competing with every piece of online content, and the odds are stacked against you. You are up against hundreds and thousands and millions of distractions stealing the attention of your digitally-connected buyers. You face a brick wall of challenges before you can achieve hypergrowth, and even a viral video can't guarantee overnight success. But the good news is your customers no longer bar advertising — they actually crave your content whether they realize it or not. So what do you do? Start with a strategy.