100 Years of Advancing Destinations

Adventure travel on a roll

Thursday, June 18, 2015

According to Gergana Niklova, the ATTA’s development leader in Europe, “In 2012 we did a survey and found that in 2009, adventure travel was an $89 billion sector internationally that had by 2012 grown to $263 billion. The average price of a 10-day adventure trip in 2009 was $593 and that reached $947 by 2012.”