100 Years of Advancing Destinations

9 essential tools for Instagram marketing

Thursday, June 25, 2015

Instagram has quickly become one of the best social media marketing platforms for small businesses to increase awareness and build engagement. A recent Forrester study found that brands on Instagram see an average engagement rate of 4.21 percent. To put this into perspective, brands on Facebook received a 0.7 percent engagement rate and only a 0.4 percent rate on Twitter.

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